Proper diagnosis of the market environment – partners, competitors and their strategies, resources, and market offers – is a prerequisite for gaining or maintaining a competitive advantage. Constant monitoring of market dynamics is essential, especially with ceaseless emergence of new challenges, trends and standards in every area of life. The use of new technologies, new products and services, making changes in the culture of work organization and in management – these are contemporary actions that are far too important to be experimented upon, and today, they have become elements of a well thought out and thoroughly refined expansion strategy. Survival on the market is dependant on a tried and tested - but also latest and unique - knowledge of all aspects of your business. Our marketing research allows you to obtain such knowledge.